Question 1

Is your marketing HIPAA compliant?

Accepted Answer

Yes. All our marketing services are designed with HIPAA compliance in mind. We never use Protected Health Information (PHI) in marketing materials without proper authorization. Our team is trained on HIPAA regulations, and we implement secure communication channels, encrypted data handling, and compliant tracking systems. We also provide Business Associate Agreements (BAA) for all healthcare clients.

Question 2

Do you sign a Business Associate Agreement (BAA)?

Accepted Answer

Absolutely. We provide and sign a Business Associate Agreement (BAA) with all healthcare clients as required under HIPAA regulations. This agreement outlines our responsibilities for protecting patient information and ensures compliance with all federal privacy laws. The BAA is included at no additional cost with all our healthcare marketing packages.

Question 3

How do you measure patient acquisition ROI?

Accepted Answer

We track the complete patient journey from first contact to conversion. Our analytics measure website visits, form submissions, phone calls, appointment bookings, and actual patient acquisition. We calculate cost per lead, cost per acquisition, patient lifetime value, and overall ROI. You'll receive monthly reports showing exactly how many patients were acquired through our marketing efforts and the return on your investment.

Question 4

Are there any setup fees?

Accepted Answer

Yes. We charge a one-time setup fee to cover initial onboarding, strategy development, account configuration, HIPAA compliance setup, and platform integrations. Setup fees are $1,500 for Starter, $2,500 for Growth, and $5,000+ for Enterprise packages. This ensures your campaigns launch properly from day one with comprehensive tracking, optimized accounts, and a solid compliance-safe foundation.

Question 5

What's included in the setup fee?

Accepted Answer

Your one-time setup fee covers comprehensive onboarding including: initial healthcare strategy consultation, competitive market analysis, Google Analytics and HIPAA-safe tracking setup, Google Business Profile optimization, patient journey mapping, compliance documentation review, website audit and optimization recommendations, and dedicated account manager assignment.

Question 6

What's the contract length?

Accepted Answer

We offer flexible 6-month or 12-month contracts. The 6-month option is ideal for testing our services, while the 12-month commitment offers the best value with a 10% discount on monthly fees. Month-to-month options are available after your initial commitment period ends.

Question 7

Can I upgrade or downgrade my plan?

Accepted Answer

Absolutely. You can adjust your plan at any time to match your practice's evolving needs. Upgrades take effect immediately, while downgrades typically take effect at your next billing cycle. There are no penalties for changing plans during your contract period.

Question 8

What kind of reporting and communication can I expect?

Accepted Answer

You'll receive detailed monthly performance reports with clear metrics, insights, and strategic recommendations. Starter clients receive monthly strategy calls plus unlimited email/Slack support. Growth clients receive monthly strategy calls plus Slack support. Enterprise clients can opt for weekly strategy touchpoints if desired, plus priority 24/7 support.

Question 9

Are ad budgets included in the monthly pricing?

Accepted Answer

No — your ad budget is separate and paid directly to advertising platforms (Google, Meta, etc.). Our paid ads management is a flat monthly fee, not a percentage of ad spend. Growth includes Google Ads management with unlimited ad budget. Enterprise includes multi-channel paid ads management (Google, Meta, LinkedIn, YouTube) with unlimited ad budget across all channels. Whether you spend $2,000 or $50,000, your management fee stays the same.

Question 10

What if I'm on Growth and want to add Meta or LinkedIn ads later?

Accepted Answer

Add any paid channel as an à la carte add-on (Meta +$1,500/mo, LinkedIn +$1,500/mo, YouTube +$2,000/mo, TikTok +$1,500/mo). If you end up running 3+ paid channels, Enterprise becomes more cost-effective and includes fully coordinated multi-channel strategy.

Question 11

Do you offer discounts for annual contracts?

Accepted Answer

Yes. Clients who commit to a 12-month contract receive a 10% discount on monthly fees, plus waived setup fees on select packages. We also occasionally offer promotional rates for new clients in specific healthcare specialties. Contact us to learn about current offers.

Question 12

What if I need services from multiple tiers?

Accepted Answer

We'll create a custom package tailored to your specific needs. Many of our clients benefit from combining services across tiers to match their unique goals and budget. Contact us for a personalized quote and strategy consultation.

Question 13

What happens if I'm not satisfied with the results?

Accepted Answer

We're deeply committed to your success. While meaningful marketing ROI typically requires 3-6 months to materialize, we maintain completely transparent communication and continuously optimize strategies based on performance data. If you're not seeing measurable progress within the first 90 days, we'll schedule a comprehensive review session to pivot our approach, adjust tactics, or discuss alternative solutions.

Transparent Healthcare Marketing Pricing Built for Compliance & Growth

Starter

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Enterprise

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Discovery & Strategy

Setup & Implementation

Launch & Initial Results

Optimization & Growth

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